"Google Tests an Ad Idea: Pay Only for Results "

This article is about Google trying out a "cost-per-action" system. The "cost-per-action" system is directed towards adverstisers. If an advertiser on the google website gets results, meaning that a consumer buys their product, then the advertiser has to pay for it's "help". With this system, advertisers get to decide what they are going to pay for, whether it be for a purchase or a download. This is seen as a good move for companies because there is limited space for ads and there is need for more revenue.

http://www.nytimes.com/2007/03/21/business/media/21google.html?ref=business

"Once Again, Debt Is Miscast as the Villan."

The introduction of this article begins with a 1912 movie called “The Usurer’s Grip.” This movie is about a family that was tricked into borrowing money and the result was that the family is ruined economically because the loaner tricked them into borrowing at an interest rate of 180%. This then brings the article to its main focus, which is how families are tricked by moneylenders and buying houses they really can't afford, leading them into debt. What is said that would make the mortgage market better would be to allow for clearer details from the lenders beacuse there has been an increase in delinquencies and foreclosures. What sums this article up was Benjamin Frankiln's saying to not become "a slave to the lender."


http://www.nytimes.com/2007/03/21/business/21leonhardt.html?_r=1&ref=business&oref=slogin

"Analysts: $3 Gasoline Unlikely This Summer"

This article talks about the price of gas and how it isn't expected to reach $3.00. The highest will probably be around $2.70 and from then it will begin to decrease. What was stated, which is pretty obvious, was that when eneregy prices rise, consumers tend to spend less on luxuries and going out to eat. This in turn hurts stock prices of companies such as Wendy's and Applebees. This then hurts the economy. What is said is that the fuel will be corn-based. With this issue in mind, people feel that it is safer to have an increase in energy products because there would be more corcern with the housing market, if there would be an issue.


http://www.msnbc.msn.com/id/17650675/